Social justice advocates fighting for youth minorities |
Art Direction • Print
Rapheal (YUC’s Executive Director): “Nico! We need help designing two major publications about the history, work, and impact of our organization.”
Nico (Musgo): “Thanks for considering me to collaborate with YUC on such important documents! I am always willing to spread the word, especially when helping communities through my work.”
The content was created by different authors; starting from YUC’s Members, students, community leaders, educational supporters, among others important voices in the region.
Musgo’s main goal was to apply design thinking to translate a wide variety of data, literature, and analysis, into reader-friendly pages using relevant visual elements.
During the process of producing both publications, YUC’s Staff and Musgo worked tirelessly to deliver the right messages to diverse audiences.
One of the key objectives during the process was to create a particular personality to each publication, and also bringing identity cohesion.
YUC’s consistent color palette and visual treatment played a key role during the entire process and progress of both projects.